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Online Marketing for Busy Authors: A Step-by-Step Guide
90% of respondents would recommend this to a friend
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Enter Fauzia Burke, a digital book marketing pioneer and friend of overwhelmed writers everywhere.
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What Stands Out
Product Details
| Publisher | Berrett-Koehler Publishers |
| Publication date | April 19, 2016 |
| Edition | 1st |
| Language | English |
| Print length | 168 pages |
| ISBN-10 | 9781626567856 |
| ISBN-13 | 978-1626567856 |
| Item Weight | 7.2 ounces (204.12 grams) |
| Dimensions | 5.56 x 0.47 x 8.56 inches (14.1 x 1.2 x 21.7 cm) |
Who Should Buy?
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New Authors
Ideal for those new to publishing seeking effective online marketing strategies to promote their first book.
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Time-Constrained Writers
Specially designed for authors with limited time, offering quick and actionable marketing steps without overwhelming content.
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Self-Publishing Authors
Perfect for self-published authors needing guidance on building an online presence and engaging potential readers.
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Experienced Marketers
Not suitable for authors already familiar with online marketing techniques looking for advanced strategies and insights.
Product Description
Online Marketing for Busy Authors: A Step-by-Step Guide
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Authorship Editorial Review
Online Marketing for Busy Authors: A Step-by-Step Guide is an essential resource for authors who feel overwhelmed by the marketing process. Fauzia Burke offers a structured approach, starting with identifying your goals and priorities, and moving through each step necessary for creating an effective online marketing strategy. Readers appreciate her clear and direct writing style, which makes it easy to follow along and apply the suggestions provided. The book is recognized as being particularly beneficial for first-time self-published authors, though it leans towards non-fiction marketing strategies, offering valuable insights to engage with audiences and nurture relationships. However, some feel it could be more inclusive of fiction authors' needs and specific platforms like Instagram or TikTok.
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Pros
- Step-by-step guidance for authors new to marketing.
- Encouraging and motivational writing style.
- Practical tips for building an effective online presence.
- Focus on audience engagement and relationship building.
- User-friendly format with clear instructions.
Cons
- More examples for fiction authors would have been helpful.
Product Price History
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Features & Benefits
- Written by digital marketing expert Fauzia Burke.
- Guides authors through identifying their personal brand.
- Teaches how to define audience and set clear goals.
- Offers strategies for building a mailing list and a successful website.
- Includes tips on blogging and social media engagement.
- Empowers authors to navigate online marketing while maintaining their writing schedule.
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