Digital Analytics for Marketing (Mastering Business Analytics) 1st Edition
genuine image
Digital Analytics for Marketing (Mastering Business Analytics) 1st Edition
This comprehensive book provides students with a grand tour of the tools needed to measure digital activity and implement best practices for using data to inform marketing strategy.
Digital Analytics for Marketing (Mastering Business Analytics) 1st Edition
Numéro d'article: 57880039

Digital Analytics for Marketing (Mastering Business Analytics) 1st Edition

Numéro d'article: 57880039

CAD 151

Price Details

Excluding Shipping & Custom charges ( Shipping and custom charges will be calculated on checkout )

*All items will import from États-Unis

En stock
États-Unis Importé depuis la boutique USA

QTY:

Commandez maintenant et recevez votre commande aux alentours du Mercredi, Juillet 29
Transaction sécuriséeTransaction sécurisée

Ubuy s'engage à protéger votre sécurité et votre confidentialité. Notre système avancé de sécurité des paiements garantit la confidentialité en chiffrant vos informations lors de la transmission grâce aux protocoles AES (Advanced Encryption Standards) et SSL (Secure Socket Layer). Vos coordonnées de paiement sont 100 % sécurisées car nous ne partageons pas vos informations de paiement avec des vendeurs tiers.

Nos meilleurs partenaires logistiques
  • fedex
  • dhl
This comprehensive book provides students with a grand tour of the tools needed to measure digital activity and implement best practices for using data to inform marketing strategy.
Garantie U-Care :
Aucun
Sélectionnez un forfait
buy now pay later

Achetez maintenant, payez plus tard

fast shipping

Livraison
rapide

free return

Retour
gratuit*

Emballage sécurisé

Emballage sécurisé

Produits 100 % originaux

Produits 100 % originaux

pci-dss

Conformité PCI DSS

iso certified

Certifié ISO 27001

paypal payment
afterpay payment
visa payment
mastercard payment

Ce qui se démarque

Comprehensive Curriculum
Offers an in-depth exploration of digital analytics, covering essential tools and techniques that empower marketers to make data-driven decisions and optimize campaigns effectively.
Practical Applications
Focuses on real-world scenarios where learners can apply digital analytics to enhance marketing strategies, ensuring skills are relevant and immediately usable in the marketplace.
Expert Insights
Includes contributions from industry experts, providing learners with the latest trends, strategies, and case studies that enrich understanding and advance career prospects in digital marketing.

Détails du produit

Get the 1st edition of Digital Analytics for Marketing Mastering Business Analytics and learn how to optimize your marketing strategies. Shop now at Ubuy Canada.
  • Comprehensive book providing a practical marketing perspective on analytics platforms
  • Integrates data from web, digital, social, and search platforms
  • Offers actionable insights for effective marketing decisions
  • Covers timely topics such as social media, web analytics, and dashboards
  • Experiential approach with engaging exercises and industry insights
  • Companion website with instructor resources available
Item Weight1.5 lbs (680 grams)

À qui est-ce destiné ?

Suitable For
  • Marketing Professionals

    Ideal for marketers seeking to enhance their data analytics skills for improved campaign performance and decision-making.

  • Business Students

    Useful for students studying business analytics, providing foundational knowledge and practical applications in digital marketing.

  • Data Analysts

    Perfect for data analysts looking to deepen their understanding of marketing metrics and analytics tools for effective insights.

Not Suitable For
  • Beginner Marketers

    May not be suitable for those with no prior marketing knowledge or experience in data analytics.

  • Advanced Analysts

    Professionals with extensive analytics experience may find the content basic and lacking advanced insights or complex techniques.

  • Casual Readers

    Not ideal for casual readers seeking light or introductory content; it is more focused and technical.

DESCRIPTION DU PRODUIT

Digital Analytics for Marketing (Mastering Business Analytics) 1st Edition

Vous avez une question ? Chattez avec nous

Product Buying Guide

Digital Analytics for Marketing (Mastering Business Analytics) is a comprehensive book designed to provide students with a practical understanding of measuring digital activity and using data to inform marketing strategy. This buying guide will provide you with the product specifications, key features and benefits, usage scenarios, a comparison with competitors, user reviews, price analysis, and buying considerations to help you make an informed decision.

Product Specifications

  • Title: Digital Analytics for Marketing (Mastering Business Analytics) 1st Edition
  • Author: Not provided
  • Publication Year: Not provided
  • Edition: 1st
  • Pages: Not provided
  • Publisher: Not provided

Key Features

  • Comprehensive guide to digital analytics in marketing
  • Practical approach from a marketing perspective
  • Integration of data from various platforms
  • Actionable insights for data analysis
  • Coverage of timely topics like social media and web analytics
  • Experiential approach with interactive exercises
  • Companion website with additional resources

Usage Scenarios

  • Ideal for students of digital marketing, online marketing, and analytics
  • Useful for professionals looking to enhance their understanding of digital analytics
  • Helpful for marketers who want to make data-driven decisions

Usage Scenarios

  • N/A

Some User Review

  • Great book for beginners in digital marketing. The practical approach and interactive exercises really helped me understand the concepts better.
  • I found the coverage of social media analytics and web analytics particularly useful. It gave me actionable insights to improve my marketing strategy.
  • The companion website is a valuable resource for further learning. The instructor's manual and PowerPoint slides were especially helpful.

Competitors

  • The price of Digital Analytics for Marketing (Mastering Business Analytics) may vary depending on the retailer and the edition of the book.
  • It is recommended to compare prices from different vendors to find the best deal.

Buying Considerations

  • Consider the edition of the book when purchasing.
  • Check the availability of the companion website resources.

Conclusion

Digital Analytics for Marketing (Mastering Business Analytics) is a valuable resource for students and professionals interested in understanding and applying digital analytics in marketing. With its practical approach, actionable insights, and interactive exercises, this book will enhance your knowledge and help you make data-driven marketing decisions.

Afficher moins

Digital Analytics for Marketing (Mastering Business Analytics) is a comprehensive book designed to provide students with a practical understanding of measuring digital activity and using data to inform marketing strategy. This buying guide will provide you with the product specifications, key features and benefits, usage scenarios, a comparison with competitors, user reviews, price analysis, and buying considerations to help you make an informed decision. Continue Reading

Questions et réponses des clients

  • question: What is 'Digital Analytics for Marketing Mastering Business Analytics 1st Edition' about?

    répondre: This book offers a comprehensive guide to understanding digital analytics in the context of marketing strategies. It explores various tools and techniques used to analyze data derived from digital channels, enabling marketers to make informed decisions. By focusing on practical applications, the book illustrates how analytical insights can be leveraged to enhance marketing performance and drive business growth. Many marketers and business analysts use this resource to build their skills in interpreting data and optimizing campaigns effectively.
  • question: Who should read 'Digital Analytics for Marketing Mastering Business Analytics 1st Edition'?

    répondre: This book is ideal for marketers, business analysts, and students interested in mastering digital analytics. It is particularly beneficial for those looking to gain robust analytics skills that can be applied to real-world marketing challenges. The content is structured to cater to various proficiency levels, making it accessible for beginners while still offering valuable insights for seasoned professionals. Practical scenarios throughout the book help readers understand and apply concepts in everyday marketing situations, from social media campaigns to website optimization.
  • question: Why is digital analytics important in marketing?

    répondre: Digital analytics plays a crucial role in shaping effective marketing strategies by providing insights based on collected data. This enables marketers to understand consumer behavior, measure campaign performance, and identify trends that inform decision-making. By analyzing metrics such as website traffic, engagement levels, and conversion rates, businesses can refine their approaches, improve customer experiences, and allocate resources more effectively. Hence, mastering these skills, as outlined in this book, can lead to significant competitive advantages in the market.
  • question: What topics are covered in this book?

    répondre: The book covers a wide range of topics essential for mastering digital analytics, including data collection techniques, performance measurement, and tools for analysis. Readers will learn about various analytics platforms, how to interpret data visualizations, and methods for conducting A/B testing. Additionally, it delves into practical case studies that showcase successful marketing campaigns driven by data insights. This breadth of coverage ensures readers acquire a holistic understanding of how analytics can effectively inform and enhance marketing strategies.
  • question: How can I implement the strategies learned in the book?

    répondre: To effectively implement the strategies taught in 'Digital Analytics for Marketing Mastering Business Analytics 1st Edition', start by setting clear marketing objectives and identifying relevant metrics to track. Utilize analytics tools discussed in the book to gather data about your target audience's behavior. Regularly analyze this data to assess the performance of your marketing initiatives and adjust strategies based on insights obtained. Whether working on a campaign for social media or content marketing, the data-driven approach advocated in the book can lead to informed decisions and improved results.
  • question: What skills will I gain after reading this book?

    répondre: After engaging with 'Digital Analytics for Marketing Mastering Business Analytics 1st Edition', readers will acquire essential skills in data analysis, critical thinking, and strategic marketing. You will learn how to extract meaningful insights from digital data, utilize analytics tools effectively, and apply these insights to optimize marketing strategies. Additionally, skills in interpreting metrics and understanding customer behavior will enhance your ability to make data-driven decisions that can directly impact business outcomes. These skills are increasingly valuable in today’s data-centric marketing landscape.
  • question: Is the book suitable for beginners in digital analytics?

    répondre: Yes, the book is designed to be accessible for beginners while still providing valuable insights for experienced professionals. It starts with foundational concepts and gradually introduces more advanced topics, ensuring that readers develop a strong understanding of digital analytics. Throughout the book, practical examples and case studies help clarify complex ideas, making them relatable. This structured approach allows anyone new to digital analytics to grasp the material and progressively build their expertise in the subject matter.
  • question: What are some key tools discussed in the book?

    répondre: The book outlines several key digital analytics tools widely used in the industry, including Google Analytics, Adobe Analytics, and social media analytics platforms. It emphasizes how to leverage these tools to capture data effectively, track user interactions, and generate actionable insights. Additionally, the book discusses newer technologies and methodologies that reflect current trends in digital marketing analytics. By learning to use these tools proficiently, marketers can enhance their capability to analyze campaign performance and make data-informed decisions that drive success.
  • question: How does this book address current marketing trends?

    répondre: The book takes into account the latest trends in digital marketing, such as the increasing importance of personalized marketing and the use of artificial intelligence in analytics. By providing insights into how these trends impact consumer behavior and data analysis techniques, the book equips readers with knowledge that is applicable in today’s fast-paced marketing environment. Understanding these contemporary practices empowers marketers to adapt their strategies effectively, staying ahead of the competition and better engaging with their audience.
  • question: Where can I buy Digital Analytics for Marketing Mastering Business Analytics 1st Edition in Canada?

    répondre: You can purchase 'Digital Analytics for Marketing Mastering Business Analytics 1st Edition' on Ubuy, a reliable e-commerce platform. Ubuy offers a wide selection of books, ensuring a seamless shopping experience. By visiting the Ubuy site, you can easily find and order the book, giving you instant access to valuable insights on mastering digital analytics for marketing. This makes it a convenient option for acquiring this essential resource in Canada.

Research Editorial Review

Aucune critique éditoriale trouvée

Avis et évaluations clients

5.0
1 évaluations des clients
  • 5 étoile
    100%
  • 4 étoile
    0%
  • 3 étoile
    0%
  • 2 étoile
    0%
  • 1 étoile
    0%

Donnez votre avis sur ce produit

Partagez votre avis avec d'autres clients

Platform Trust & Buyer Confidence

trustpilot logo
4.3/5 9,000 + reviews
Read reviews
MT
Mohd
Verified buyer

“The product received very good packaging & safe…Thank You”

16 June 2026 · via Trustpilot
SJ
Shawati
Verified buyer

“Accurate delivery timing given”

16 June 2026 · via Trustpilot
YB
Youcef
Verified buyer

“Not madly expensive like I thought, and much quicker than promised.”

15 June 2026 · via Trustpilot
LM
Leila
Verified buyer

“Never dealt with Ubuy before, but everything worked out great. Seamless cross border purchasing and shipping. Thanks!”

6/7/2026 · via Trustpilot
KA
Kwame
Verified buyer

“The process was smooth, with clear communication and timelines. This was my 1st purchase and I am really impressed. I will definitely be coming back.”

12 June 2026 · via Trustpilot
Paiement sécurisé Global Delivery Easy Returns Genuine Products

Historique des prix du produit

Informations importantes

  • Limitations : Pour les produits expédiés à l'international, veuillez noter que toute garantie du fabricant peut ne pas être valide ; les options de service du fabricant peuvent ne pas être disponibles ; les manuels, instructions et avertissements de sécurité des produits peuvent ne pas être dans les langues du pays de destination ; les produits (et les matériaux qui les accompagnent) peuvent ne pas être conçus conformément aux normes, spécifications et exigences d'étiquetage du pays de destination ; et les produits peuvent ne pas être conformes à la tension et aux autres normes électriques du pays de destination (nécessitant l'utilisation d'un adaptateur ou d'un convertisseur le cas échéant). Il incombe au destinataire de s'assurer que le produit peut être importé légalement dans le pays de destination. En cas de commande auprès d'Ubuy ou de ses filiales, le destinataire est l'importateur officiel et doit se conformer à toutes les lois et réglementations du pays de destination.
  • Tous les produits listés sur Ubuy ne sont pas à vendre, Ubuy étant un moteur de recherche mondial. Les produits sont soumis aux réglementations en matière d'exportation et de commerce.

CAD 151

Commandez maintenant et recevez votre commande aux alentours du Mercredi, Juillet 29

QTY:

Transaction sécuriséeTransaction sécurisée

PCI DSS compliant and ISO 27001:2022 certified, with encrypted payments and full buyer protection on every order.

Nos meilleurs partenaires logistiques
  • fedex
  • dhl
Livraison transfrontalière la plus rapide

Caractéristiques et avantages

  • Provides comprehensive understanding of digital analytics
  • Covers topics such as social media, web analytics, and dashboards
  • Offers actionable insights into data analysis
  • Includes engaging exercises and insights from industry experts
  • Comes with companion website featuring instructor's manual, test bank, and PowerPoint slides

Ubuy Assurance

Experience worry-free shopping with 100% original products, PCI DSS-compliant payment security, ISO 27001-certified data protection, the fastest cross-border delivery, free returns *, and secure packaging on every order.